Mystery Shopping
Gain uncensored access to your customer experience through our mystery shopping strategies
Automotive mystery shopping according to a checklist provides a magnifying glass enabling you to examine the quality, effectiveness and personal reach of your frontline customer service strategies and representatives.
It offers a unique opportunity for critical analysis and improvement based on the unfiltered, real-life experiences of your customers.
The benefits you get from Automotive Mystery Shopping
- Measurement of customer service performance and quality standards
- Gaining insight into employee performance, customer experience and satisfaction, and overall brand perception from a customer perspective
- Successfully engage new customers and ensure customer loyalty
- Information on the big picture as well as regional, store, or employee specific details to help you positively impact results
- Identify processes or practices that are complicated or difficult for the customer to understand and determine whether followed standards are important to the customer
- Facility rating from an objective customer perspective and support in identifying any need for employee training
About Automotive Mystery Shopping
We provide a comprehensive automotive mystery shopping package with services tailored to your particular needs – from beginning to end.
Our experts follow a step-by-step approach, working with you to plan and execute your automotive mystery shopping project:
- Project kick-off
- Preparation and validation
- Management of qualified shoppers and planning
- Mystery shopping according to established guidelines
- Reporting
- Review meetings
We develop effective mystery shopping strategies for the automotive sector to objectively evaluate your services from your customer’s point of view.
Gain from our expertise
- We provide comprehensive independent and international services from a single source
- Our mystery shopping ensures reliable, objective results
- We help you identify areas and processes with room for improvement
- Our experienced experts provide methodology consultation and effective recommendations
- Our services aim to boost customer satisfaction and strengthen your brand image